Daily Camera Article published 8/28/11
by Sarah Schmidt
http://www.dailycamera.com/business/ci_18756922?source=rss
Inspire Commerce, a Boulder-based merchant services provider, is launching a new Internet payment tool, InspirePay, next month. The Camera recently spoke with the company’s founder & CEO, Mark Fischer.
1. What is InspirePay?
InspirePay is a software-as-service application that lets merchants request, receive & make payments online. Our system is an integrator exchange that allows a business, through one point, to log on, set up all the ways they can be paid — PayPal or Google Payments or Dwolla for instance — & then allows an individual or application, depending on how they integrate with us, to go & make a payment.
2. Why did you develop this service?
We saw a huge under-served market online — the micro merchants who can’t afford a merchant account but who want to request payment online. A lot of companies specialize in moving money, or in being the next PayPal. We saw a need to integrate all these different payment methods into one simple, intuitive user experience.
3. How is it set up?
We designed the whole system to be ridiculously simple — it takes five minutes to set up. You customize the page with a logo, phone number, address & from there you just connect the ways you would be paid. If a new payment plan becomes available, all you have to do is add it to the application. It’s a doorway to the processing world.
4. What is the target market for InspirePay?
We designed InspirePay for the micro entrepreneur, the person just starting out, the person doing consulting work, or even the person who’s a little more established but wants to move into digital money request.
5. Is there a fee for this service?
For the most part it’s free — the majority of the people accessing it will be using the free version. Then there’s a premium version that allows for more flexibility integrating it into other applications & customizing more than one page.
For more information on Inspire Pay, please visit: www.inspirepay.com
